Monday, July 18, 2011

Fighting Back!

Although the eating disorders battle is an uphill one, it is not helpless nor is it as hidden as it was in the past. More and more campaigns are brought forth in order to raise awareness, change the way the media alters images, and change the way people think about body image. NEDIC’s campaign “Cast responsibly. Retouch minimally” encouraged the fashion industry to pay attention to what kind of messaging they are sending out into the world. Read about it more here: http://smr.newswire.ca/en/zulu-alpha-kilo/zulu-alpha-kilo-and-nedic-eating-disorder-awareness

Another campaign is by Dove – Dove’s Campaign for Real Beauty is a huge project dedicated to build confidence and sending out a message to embrace all definitions of beauty. The Dove Self-Esteem Fund has reached 7 million so far, and they’re going for more. Check it out here: http://www.dove.ca/en/default.aspx#/cfrb/

EDOYR’s own efforts include school presentations and this very blog! Through our school presentations we hope to raise awareness, decrease stigma, and prevent eating disorders by encouraging a discussion around healthy body image and teaching about media literacy. It is important for kids to learn from an early age to embrace their true selves and continue showing their true colours throughout their whole life! This includes being on alert for distorted images and messaging from media and society. Our blog is here to converse with anyone who is interested in EDOYR and wants to support us!

Eating disorders can be healed, and they can be prevented. Every little bit helps. Just changing the dialogue around us, stopping people from discussing negative body narratives, and staying true to yourself are some of the ways individuals can help!

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